Resume for PJ Christie
Hi I'm PJ Christie. It's 2026 and I am on the lookout for interesting projects at the intersection of culture, technology, and creativity. Malcolm Gladwell wrote famously that an expert has 10,000 hours of experience in a field. I am an expert in:
Web Marketing
Search Engine Optimization
Online Advertising
Web Analytics
Conversion Rate Optimization
Music
Lead Generation
Visionary CEO with expertise in search marketing, leading teams to launch hundreds of brands and manage significant ad spend. Proven track record of enhancing client outcomes through innovative strategies and ethical practices.
Search and Convert 2016 - 2025
What started out as a tagline for a new category of services turned into an agency, as S&C launched as an agency to provide a full suite of Search Marketing services.
I founded this company with an uncompromising mission to do things "the right way". For me that meant making decisions based on data. It meant being certified in the tools we were using and demonstrate value to my clients week after week, month after month.
Growing this company was a team effort. I'm proud of our track record.
Website platforms with over 10,000 hours - WordPress, HubSpot, and Squarespace.
King Harvest (2 years Fractional CMO) - cannabis, WP, Woo Commerce, Klaviyo, PR Newswire, SEMRush, ads, Clarity, SEO, Social, UI/UX
Squid AI - agentic AI, Hubspot, LinkedIn, Zoom, ads, social
On Point Contruction Management - roofing, LSA,
Austin Mindfulness - therapy clinic, Wix, SEO, google ads
Coaching Metta - executive coach, Wix, podcast, SEO
Dia's Market - grocery, email, social, ads
Hertiage Workwear - clothing, Shopify, social
Chicago Faucet Shoppe - e-commerce, SEO, Google Merchant Feed
Capital Concrete Coatings - concrete, WordPress, ads, seo
Fulcrum Capital - financial, WordPress, ads, social
Campity Camp - summer camp finder, SEO, ads
Wasatch Speech - therapists, Google Grants
1st Home and Commercial Services - Service Titan, SEO, ads
Snaphouse - 3d printing kit, shopify, ads, amazon
Dr Rodney Russell - functional medicine, WP, SEO
Cinq Care - health clinic, SEO
Enriched Senior Living (3 years Fractional CMO) - WP, Zoho, Meta, Google Ads, Lead Gen
Team Venti - Microsoft consulting, WP, ads, seo
Alive Medical - physical therapy, brand, wp,
Skimmer - SaaS, HubSpot, lead generation, ads, social
Tiger Rock South Austin - martial arts, wp, seo, ads
Fifth Street DMC - marketing agency, squarespace, seo
Swift Sensors - IOT, WP, seo
Dentagard - e-commerce, WP, seo, ads
Austin Community College - podcast promotion, LinkedIn ads
ArTex Funding - hard money lending, WP, SEO, social, ads
Building Promise USA - volunteer
United Way Central Texas - non-porift, WP, SEO
Tobosa - non-profit, WP, SEO, Google Grants
Central Ceremonies - marrigae officiant, WP, seo
YTexas - industry news, WP, sponsorships, SEO, business development
Real Texas Horses - large animal care, Squarespace, SEO
Lone Star Ag Credit - co-op lending, WP, SEO, ads, UI/UX
American Heart Association - non-profit, global survey and report
Loop1 - microsoft vendor, WP, SEO, ads
Salient Solutions - VMS, WP, SEO, Ads
Dell Medical - Google Analytics and reporting
Identifinddrs - DNA testing, WP SEO
Lavish - kitchens and baths, HubSpot, SEO, Ads, lead gen, social
Fort Worth Defense Attorney ara Carreras - law, WP, seo, ads
Green Hills Memorial - burials and cremations, WP, SEO, ads, lead gen
Discover Hope - education, WP
Praecipio - tech consulting, HubSpot, SEO, ads, social, podcast promotion
DAWA Heals - volunteer, non-profit, Wix, design,
Black Live Music Fund - volunteer
WithHealth - health technology, seo
EXSquared - tech consulting. WP, seo, ads
Newsome Systems - sprinklers, WP, seo, ads
Let's Play Soccer - indoor soccer areans, SEO, ads, social, recruiring with Indeed ads
White Lodging - restaurants, Squarespace, SEO
Stagespot - e-commerce, seo, ads
SafeSpace - e-commerce, seo
Wingate Senior Living - assisted living, wp, seo, ads, lead generation
Cram Crew - education - WP, seo
360 Neuro Health - WP, SEO
We Fix Brains - therapists, ads
Tradestops - fintech, SEO, ads
SEL For Schools - education, seo, ads, lead generation
On Time Baths - home remodels, WP, lead gen, ads
Thrive Vets - animal care, WP, seo, ads, lead gen